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How to Check My WhatsApp Quality Rating and Messaging Limits?

Meta gives every WhatsApp Business number two numbers worth watching:

  • Quality Rating: how customers have reacted to your messages recently (High Quality, Medium Quality or Low Quality). Blocks and reports lower it.
  • Messaging Limits: how many different people you can start a conversation with in 24 hours using templates, for example 250, 1,000, 10,000 or 100,000 Business Initiated Conversations/24hr, or Unlimited. Replies inside a conversation the customer started do not count.

Broadcasts are capped at your messaging limit, so check it before a large send.

Check in Whautomate​

  1. Go to Settings > Integrations and click Edit Setup on the WhatsApp card.
  2. Look at WhatsApp # Info at the top of the Configuration tab: Phone Number, Verified Name, Connection Status, Quality Rating and Messaging Limits.
The WhatsApp number info panel with phone number, verified name, Connected status, High Quality rating and a messaging limit of 1,000 business initiated conversations per 24 hours

If Meta has restricted or flagged your account, an alert appears on the same page. See account health alerts.

Check in WhatsApp Manager​

  1. Open WhatsApp Manager.
  2. Under Account tools, open Phone numbers and select your number.
  3. See its Connection status, Quality rating and Messaging limit, with history.
Quality rating and messaging limit of a phone number in WhatsApp Manager

How to raise your messaging limit​

Meta raises the limit automatically when you:

  • Complete Meta Business Verification.
  • Keep a High or Medium quality rating.
  • Regularly message close to your current limit over several days.

If your quality drops to Low, Meta may lower your limit or restrict the account. Pause marketing broadcasts, send only to people who expect your messages and see Essential tips to avoid restrictions and bans.

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